Two hotel chains eye up site by Didcot train station (From Herald Series)
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Two hotel chains eye up site by Didcot train station
7:00am Monday 17th December 2012 in Didcot
TWO chains who could open Didcot’s first hotel opposite the town’s railway station have been named in a new report.
Abingdon-based developer Cranbourne Homes has planning permission to build 72 flats opposite Didcot Parkway station.
But in the summer South Oxfordshire District Council urged the developer to consider instead a hotel for the key development site in Station Road.
Now it has emerged in a report commissioned by SODC that two chains have been picked out by Cranbourne Homes to operate the new hotel.
At the moment, the only hotel on offer for people visiting the Didcot area is the 84-bedroom Premier Inn at the Milton Interchange.
The report, by consultants AECOM, outlines economic opportunities linked to the creation of the Science Vale UK Enterprise Zone, which features Harwell Oxford science park and Milton Park near Didcot.
The report says: “Cranbourne has identified two potential occupiers for the redevelopment of their site, including both budget and luxury hotel operators.
“Comfort Inn, for example, are interested in a 50-bed hotel.
“However, they would expect to have complementary A3 uses nearby such as a Kentucky Fried Chicken.
“On the higher end of the quality scale, Legacy are a hotel operator who have also registered interest in the Cranbourne site.
“Legacy Hotels are a group of individual hotels situated across the UK and looking to expand.
“Although the hotels in the groups are all different, they are perceived to be at the higher end of the boutique spectrum.”
South Oxfordshire District Council says a new hotel is a crucial part of its masterplan for the redevelopment of the site opposite Didcot Parkway.
Comments(11)
Ellie the Bruce
says...
1:21pm Mon 17 Dec 12
I would have thought it more appropriate to build a hotel, if one is required, closer to the business areas such as Harwell and Milton Park.
King Joke
says...
1:51pm Mon 17 Dec 12
THis is particularly true for Harwell Science Centre, it's in the middle of nowhere!
andy1975
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10:14am Tue 18 Dec 12
## Nonny Mouse ## wrote:might be a PITA for you but Didcot isn't just about convenience for those who drive to the station from surrounding villages. The station area looks awful with all the car parks and derelict land and desperately needs regeneration
What does this mean for the 2 car parks opposite the station then?
Losing them will be a PITA.
King Joke
says...
10:19am Tue 18 Dec 12
parvinder msvarency
says...
4:09pm Tue 18 Dec 12
Ellie the Bruce wrote:Ellie, this story went straight over your head. It is about encouraging visitors to stay and spend their money in Didcot, not about reps going to Milton Park, or Egg-Heads off to RAL.
Is the Premier Inn always fully booked to necessitate a hotel in the centre of town then, albeit opposite the train station?
I would have thought it more appropriate to build a hotel, if one is required, closer to the business areas such as Harwell and Milton Park.
King Joke
says...
4:12pm Tue 18 Dec 12
It is therefore safe to assume, as Ellie did, that the target market for a hotel is people visiting the area for work.
Didcot Scouse
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4:03pm Wed 19 Dec 12
King Joke
says...
8:32am Thu 20 Dec 12
Reading, Oxford, Swindon and Newbury are all within a shortish journey of Didcot, and it is unlikely people from within this populous catchment area (>1m people?) will need a hotel.
It is not backward thinking to suggest that a hotel will be built to capture the likely target market, which is people travelling for work at major nearby employment sites. These people will also spend their money in local pubs and restaurants if the hotel is in the Parkway area. It is Ellie whom you should be taking issue with, for suggesting these people should be kept out of town.
parvinder msvarency
says...
10:14pm Thu 20 Dec 12
King Joke
says...
8:45am Fri 21 Dec 12
## Nonny Mouse ## says...
8:49am Mon 17 Dec 12
Losing them will be a PITA.